We believe there will always be a place for beautifully printed marketing collateral alongside its digital counterpart. We’re passionate about print, because it’s timeless.
We believe that design is intellectual, not just visual, it has a sense of strategic purpose above and beyond the latest fads and fashions. Design without substance has little weight in a visually polluted landscape.
We believe that design is intellectual, not just visual, it has a sense of strategic purpose above and beyond the latest fads and fashions. Design without substance has little weight in a visually polluted landscape.
Most things are digital these days, but we believe that thumbing an actual printed brochure and/or catalogue just feels, well … nice. It makes your professional presence feel more established.
Of course, the convenience and reach of digital collateral cannot be overlooked. We can also create animated, interactive versions of your printed materials to use across websites and social media. Interactive brochures engage recipients and bridge the gap between printed and digital collateral.
Annual Reports are one of your flagship pieces of collateral, seen by shareholders, investors, management and clients – so it’s critical to communicate your vision with design that is concise, impactful, showcases company accomplishments and bolster the brand year-on-year.
To design an effective Annual Report, these useful tools are important to consider:
- The story – define a clear story throughout your report. This gives us something to ‘hang the creative on’ will help readers engage with the report.
- Infographics – the only way of conveying complex information in a bite-size way. It will also break-up endless text, as well as more visually pleasing.
- Typography – this is where the creative experience really comes in. Typography is a tool to ease the reader through the document and highlight certain elements on the page.
- Formats – It doesn’t have to be A4 and it doesn’t even have to be printed. Website friendly pdfs can be produced and added to websites, or we can build a microsite.
- Finishes – We’ll look at the huge range of potential finished for your Annual Report – from paper stock to binding options.
